@Edent Not sure if this helps you, but back in, I think, 1999, I decided to use single quotes for JavaScript and double quotes for HTML, mostly to set a rule. I vaguely evangelised this for a few years, though doing it the other way around was also fine by me.

But at least I understand exactly why I'm on team double-quote.

@ppk @Edent For me it's a matter of time. "quote" takes less time to listen to than "apostrophe", and over the years this has probably added up quite a bit 😊